FCB Inferno relaunched itself as FCB London in 2023, to accompany this relauch we developed a gin to celebrate. FCB's global history is famed for it's Sunkist Orange advertising; we combined the flavour of orange to nod to our heritage, with English Breakfast Tea to represent London.
Project
Drink London Dry Gin
Client
FCB LDN
Service
Brand Identity
Team
Jack Walker
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